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    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI
    Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant
    Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant

    1 Jun 2023

    Middle East and Africa sees 21% digital commerce growth despite global dip - Salesforce
    Middle East and Africa sees 21% digital commerce growth despite global dip - Salesforce

    24 Apr 2023

    Study examines engagement boosting on platforms
    Study examines engagement boosting on platforms

    19 Nov 2019

    Africa has the potential to be an economic powerhouse
    Africa has the potential to be an economic powerhouse

    18 Nov 2019

    Image source: Gallo/Getty.
    Peace in the Horn of Africa leads to economic recovery

    14 Nov 2019

    Image source: Gallo/Getty.
    Putting the 'me' in Africa's media and entertainment industry

    13 Nov 2019

    Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.
    African countries can't industrialise? Yes, they can

      13 Nov 2019

    Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.
    5 steps to becoming a smarter target marketer

      8 Nov 2019

    Image source: Gallo/Getty.
    Achieving Africa's development goals

    4 Nov 2019

    Africa University.
    Innovation hub to promote research, protect IP

    31 Oct 2019

    Image source: Gallo/Getty.
    The digital dash for Africa

    25 Oct 2019

    Women of Africa: Changing lifestyles, unchanged (core) values
    Women of Africa: Changing lifestyles, unchanged (core) values

    , Kantar  25 Oct 2019

    African boom in investment in communications infrastructure
    African boom in investment in communications infrastructure

    23 Oct 2019

    Image source: Gallo/Getty.
    Africa's digital agenda is all about growth and jobs

    21 Oct 2019

    Image credit: Glenn Carstens-Peters on Unsplash.
    Egta, The Global TV Group release TV Charter on transparency in ad measurement

    21 Oct 2019

    Africa's informal sector can contribute to the formal economy
    Africa's informal sector can contribute to the formal economy

      18 Oct 2019

    Social media platforms and online video set to consolidate their dominance in advertising in 2020
    Social media platforms and online video set to consolidate their dominance in advertising in 2020

    Kantar  17 Oct 2019

    Data technology driving agility in retail
    Data technology driving agility in retail

      15 Oct 2019

    West Africa build gathers pace for The Conversation Africa
    West Africa build gathers pace for The Conversation Africa

      15 Oct 2019

    Image source: Gallo/Getty.
    Global uncertainty continues to slow growth in Africa's economies

    11 Oct 2019

    The reason AI can predict consumer behaviour
    The reason AI can predict consumer behaviour

      11 Oct 2019

    Image source: Gallo/Getty.
    UN enlists influencers to drive Africa's development agenda

    10 Oct 2019

    Image source: Gallo/Getty.
    Africa Wired: Artificial intelligence offers benefits for Africa

    10 Oct 2019

    Recreating narratives about Africa's economic and cultural significance
    Recreating narratives about Africa's economic and cultural significance

    8 Oct 2019

    Africa is hell
    Africa is hell

    , Kantar  8 Oct 2019

    Image source: Gallo/Getty.
    Africa is ripe for investment

      4 Oct 2019

    Know your business inside out with a Biz Office
    Know your business inside out with a Biz Office

    Bizcommunity.com  2 Oct 2019

    Image source: Gallo/Getty.
    Creating a shared vision for Africa

    2 Oct 2019

    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc
    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

    2 Oct 2019

    Image source: Gallo/Getty.
    African economies with greatest potential for trade growth

    1 Oct 2019

    Image credit: Mika Baumeister on Unsplash.
    Warc, Nielsen collaborate on newly-relaunched Warc Data

    1 Oct 2019

    Kojo Annan.
    Support Africa's agenda for transformation

    30 Sep 2019

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    Study examines engagement boosting on platforms
    Study examines engagement boosting on platforms

    19 Nov 2019

    Africa has the potential to be an economic powerhouse
    Africa has the potential to be an economic powerhouse

    18 Nov 2019

    Image source: Gallo/Getty.
    Peace in the Horn of Africa leads to economic recovery

    14 Nov 2019

    Image source: Gallo/Getty.
    Putting the 'me' in Africa's media and entertainment industry

    13 Nov 2019

    Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.
    African countries can't industrialise? Yes, they can

     13 Nov 2019

    Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.
    5 steps to becoming a smarter target marketer

     8 Nov 2019

    Image source: Gallo/Getty.
    Achieving Africa's development goals

    4 Nov 2019

    Africa University.
    Innovation hub to promote research, protect IP

    31 Oct 2019

    Image source: Gallo/Getty.
    The digital dash for Africa

    25 Oct 2019

    Women of Africa: Changing lifestyles, unchanged (core) values
    Women of Africa: Changing lifestyles, unchanged (core) values

    ,  25 Oct 2019

    African boom in investment in communications infrastructure
    African boom in investment in communications infrastructure

    23 Oct 2019

    Image source: Gallo/Getty.
    Africa's digital agenda is all about growth and jobs

    21 Oct 2019

    Image credit: Glenn Carstens-Peters on Unsplash.
    Egta, The Global TV Group release TV Charter on transparency in ad measurement

    21 Oct 2019

    Africa's informal sector can contribute to the formal economy
    Africa's informal sector can contribute to the formal economy

     18 Oct 2019

    Social media platforms and online video set to consolidate their dominance in advertising in 2020
    Social media platforms and online video set to consolidate their dominance in advertising in 2020

     17 Oct 2019

    Data technology driving agility in retail
    Data technology driving agility in retail

     15 Oct 2019

    West Africa build gathers pace for The Conversation Africa
    West Africa build gathers pace for The Conversation Africa

     15 Oct 2019

    Image source: Gallo/Getty.
    Global uncertainty continues to slow growth in Africa's economies

    11 Oct 2019

    The reason AI can predict consumer behaviour
    The reason AI can predict consumer behaviour

     11 Oct 2019

    Image source: Gallo/Getty.
    UN enlists influencers to drive Africa's development agenda

    10 Oct 2019

    Image source: Gallo/Getty.
    Africa Wired: Artificial intelligence offers benefits for Africa

    10 Oct 2019

    Recreating narratives about Africa's economic and cultural significance
    Recreating narratives about Africa's economic and cultural significance

    8 Oct 2019

    Africa is hell
    Africa is hell

    ,  8 Oct 2019

    Image source: Gallo/Getty.
    Africa is ripe for investment

     4 Oct 2019

    Know your business inside out with a Biz Office
    Know your business inside out with a Biz Office

     2 Oct 2019

    Image source: Gallo/Getty.
    Creating a shared vision for Africa

    2 Oct 2019

    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc
    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

    2 Oct 2019

    Image source: Gallo/Getty.
    African economies with greatest potential for trade growth

    1 Oct 2019

    Image credit: Mika Baumeister on Unsplash.
    Warc, Nielsen collaborate on newly-relaunched Warc Data

    1 Oct 2019

    Kojo Annan.
    Support Africa's agenda for transformation

    30 Sep 2019

    United Nations SDG publication released this week.
    United Nations sounds warning on achieving SDGs

    27 Sep 2019

    Image source: Gallo/Getty.
    How partnerships can help Africa achieve UN SDGs

    26 Sep 2019

    Photo by Kiana Bosman on Unsplash
    Say hello to Generation Alpha

     26 Sep 2019

    Image source: Gallo/Getty.
    'Where to Invest in Africa' publication launched

    23 Sep 2019

    Image source: Gallo/Getty.
    Video Exchange Africa at AfricaCom 2019

    20 Sep 2019

    Raghav Prasad.
    New study highlights opportunities to optimise digital evolution in Africa

    16 Sep 2019

    Image source: Gallo/Getty.
    The significant shift from aspirational to inspirational brands

     13 Sep 2019

    Vera Songwe.
    Africa's free trade area: the journey begins

    23 Aug 2019

    Image source: Gallo/Getty.
    PAMRO student bursaries announced

    20 Aug 2019

    Mauritius. Image source: Gallo/Getty.
    PAMRO 2019 speakers announced

    12 Aug 2019

    Show more

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