#BizTrends2021

Marketing & Media trends

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Windhoek ad called out for suggesting toxic masculinity
Windhoek ad called out for suggesting toxic masculinity

South Africa's Advertising Regulatory Board (ARB) has asked Heineken South Africa to withdraw or amend an advertisement for Windhoek beer on the basis that it entrenches toxic masculinity, suggesting that "real men drink real beer"...

22 minutes ago

South Africans selected to judge ADC 100th Annual Awards
South Africans selected to judge ADC 100th Annual Awards

Six top creatives from South Africa will serve on the jury for the historic ADC 100th Annual Awards, a global competition celebrating excellence in craft and innovation in all forms of design and advertising...

22 hours ago

Promoted content

#MarketingMasterminds: Mondelez | Cadbury Dairy Milk | Generosity campaign

This month's Marketing Mastermind is Alanta Moodley, category brand manager at Mondelez International. She discusses the Cadbury Dairy Milk Generosity campaign...

Issued by Facebook 18 Jan 2021

5 steps to help SMEs succeed in digital transformation

Investing in digital tech may seem like a massive undertaking for businesses with limited budgets, but the benefits are significant, and getting started can be a lot easier and more cost-effective than expected...

By Matthew Campbell 1 hour ago

#StartupStory: Filmspace connects property owners to filmmakers

Filmspace, a local tech startup company aims to make the industry more accessible by connecting professional filmmakers to property owners...

By Johannes Masiteng 21 hours ago

Last chance to apply for 2021 MultiChoice bursary programme

Bursaries worth R26 million are still available to 236 students in tertiary education this year, courtesy of MultiChoice South Africa...

20 hours ago

Joe Public United welcomes the Cell C account to its stable

Joe Public United is proud to welcome mobile operator Cell C to its stable. The agency is looking forward to developing a partnership that will assist in growing the Cell C brand to the next level...

Issued by Joe Public United 20 hours ago

Why smart packaging can be a valuable brand differentiator

The new era of smart packaging, and consequently products, will connect, improve and transform industries and shape new consumer expectations...

By Robert Lockyer 23 hours ago

Homemakers distribution figures reach all-time high

With so many publishers closing their doors in 2020, it seemed that the print magazine industry was on the heavy decline. This was not true for the 39-year-old Homemakers publication. Their massive distribution reach of 290,000 has put them in a league of their own...

Issued by HOMEMAKERS 2 hours ago

Babalwa Makuluma joins the Grey Group wolfpack as BUD

Passion, drive and energy is what you get from our newest team member - Babalwa Makuluma who joins the Grey Group wolfpack as BUD...

Issued by Grey 2 hours ago

TopAuto - motoring news for South Africans

MyBroadband Media, which owns business site BusinessTech and ICT site MyBroadband, has launched a new motoring news website - TopAuto.co.za...

Issued by MyBroadband 3 hours ago

Lactalis SA awards full-service account to HelloFCB+

Following a strategic and creative pitch, Lactalis SA has awarded its integrated marketing communications on its Parmalat, Melrose and President Cheese brands, excluding media planning and buying, to HelloFCB+...

Issued by Nahana Communications Group 21 hours ago

#BizTrends2021: A look at the advertising industry in 2021

2020. What an awful year. A year of rolling disasters, life-changing events and huge loss of life. A year that few will remember with any fondness...

By Paul Jackson 1 day ago

What to expect in the event industry in 2021

What a challenging year it has been: a year full of forced changes, uncertainties, and unexpected plot twists. However, 2020 has shown how flexible, agile and indestructible event managers are...

By Zoe van der Vyver 1 day ago

Navigating the digital sea of change: 3 tips to help your business swim not sink

How ready is your business for digital transformation? If your answer is 'not very', the data shows that you're not alone...

By Anice Hassim, Issued by Fabrik 1 day ago

Business survival is dependent on sales resilience

In January last year, the African Development Bank forecast 3.9% economic growth on the continent for 2020. However, the rapid onset of the coronavirus shifted the focus to one of business survival...

By Louise Robinson 1 day ago

How to use social media to get more leads

Social media is a huge part of marketing, and it's safe to say we all know that by now. But what became more apparent during lockdown 2020, is how much of a role social media played in our everyday lives...

By Brad Taylor 2 days ago

McCann1886 successfully applies lockdown lessons for Steers

McCann1886 is successfully applying the lessons it learnt during last year's hard lockdown to the work it is doing for clients across the board...

Issued by Nahana Communications Group 1 day ago

Digital media industry to hit $292bn value in 2021

Recent years have witnessed a surge in the digital media industry, with internet users worldwide choosing online content as their main source of information and entertainment...

1 day ago

Public relations disruption post Covid-19

To understand the public relations' ambiguous reputation, looking at its origins focuses on the industry's roots in the media industry...

By Sasha Kupritz 2 days ago

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