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Online market research is green market research

The 5th of June marks World Environment Day and Columinate is proud to be celebrating this day with you. By providing innovative online market research services, Columinate offers its clients an environmentally friendly way to harness insights and connect through online communities.
Online market research is green market research
World Environment Day (WED)
This week we celebrate World Environment Day on Sunday, 5 June. This annual event is driven by the United Nations and empowers individuals across the globe to take responsibility for the environment. The event has been running for almost four decades, and the 2011 theme is 'Forests: Nature at your service'. With all 7 billion members of the Earth's population depending on forests for air, this is an important focus for environmental conservation. You can learn more about this event and organising your own event here.

Columinate, South Africa's specialist online research company, believes in environmentally sustainable practices - a principle that underpins the company's philosophy and is a key influencer in how we offer our services.

Online market research is clearly a sustainable and green research alternative, as the costs of printing and travelling are minimised to an internet connection and laptops.

Traditional research approaches require a significant amount of printing and travelling, while online research offers an efficient, cost-effective and 'green' way to gather data across vast geographical areas.

Columinate also believes in harnessing the power of technology to contribute to a greener future. All our qualitative and quantitative research is done online, and research reports are delivered in innovative electronic formats.

Furthermore, online market research provides cost-effective research and can be up to 4 times cheaper than traditional face-to-face research. Turnaround times and data quality are also superior, making online research a true partner in innovative and environmentally considerate research.

Columinate's online market research is sustainable research - something which we are proud to honour on World Environment Day.

South Africa's Specialist Online Research Company
Columinate specialises in innovative online research through online panel surveys and Online Insight Communities. We provide market research solutions that go beyond traditional routines in order to yield better, faster and more cost-effective insights. Contact Columinate, or , to request an obligation-free quotation, or a presentation or brochure with information on any of our offerings. Visit for more information.

1 Jun 2011 11:25



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