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IMC Conference comes to the Mother City

The IMC Conference is proud to announce that its 5th annual conference will be returning to Cape Town on the 3rd and 4th of August at the Cape Town International Convention Centre.
IMC Conference comes to the Mother City
The IMC Conference returns to the mother city for what is recognised as the leading marketing and communication conference in South Africa to address the state of the marketing nation. Jaco van Zyl, Managing Director of IMC Conferences, says: "We are excited to be hosting the conference in Cape Town for the 5th time; we know that our new 2015 theme will benefit our delegates by exposing them to top industry leaders speaking on the most relevant communication disciplines and trends with actionable learning. The format of this conference allows delegates ample networking opportunities with top marketing professionals and peers alike."

This year's theme for the IMC conference will focus on giving delegates an overview of the state of marketing in South Africa, based on facts, trends and case studies to enable marketing and communication practitioners to better understand the fundamental requirements in creating any integrated marketing communication campaign which includes data insights, planning, execution and measurement.

In aligning the content of the conference with 2015 Theme: The State of the Marketing Address, the following tracks will be covered at the conference:
  • Understanding Customers through data and Insights
  • Integrated Campaigns Planning and Best in class case studies
  • Changing the face of Communication (New Media, mobile and digital)
  • Analytics and measuring impact
  • Creative Execution
The dynamic and a high calibre of industry leading speakers included:

IMC Conference comes to the Mother City
Alistair King - Founding Creative Partner - King James

IMC Conference comes to the Mother City
Bryan Melmed - Director of Insights - Exponential New York

IMC Conference comes to the Mother City
Enzo Scarrella - Chief Marketing Officer - Telkom

IMC Conference comes to the Mother City
Graham Warsop - Executive Creative Director - The Jupiter Drawing Room

IMC Conference comes to the Mother City
Melissa Attree ? Director of Content Strategy ? Ogilvy & Mather

IMC Conference comes to the Mother City
Paula Raubenheimer ? Managing Director ? SouthernX

IMC Conference comes to the Mother City
Yegs Ramiah - Executive Head of Brand - Sanlam



The added value customised workshops which form part of the IMC Conferences unique event format and aligns with the conference's overall theme also allows delegates the opportunity to pre-select 3 preferred workshops to attend on each conference day; workshop speakers will address key industry topics and provide insights to execute effective and integrated marketing strategies.
Workshop sessions include:

TopicsHosted by:
Advertising IntelligenceExponential
Digital InnovationNXT Digital
Multimedia Dentsu Aegis Network
Strategic MarketingBoomtown
Social and Email MarketingEverlytic
Integrated CommunicationsPublicis Machine
SEO and ConversionROI Digital
Brand ActivationPhat Brand Activation
Integrated CommunicationsClockwork Media
Digital MarketingPlatinum Seed
Brand ActivationColourworks


Click here for more details on the industry's most innovative and inspiring speakers. Ticket prices to attend is R 4 800.00. For more information on the booking details, visit www.imcconference.com or call (021) 180 4111. Also connect with us on Facebook and Twitter to get the latest news.

Conference Date:

Cape Town 3-4 August - Cape Town Convention Centre
Johannesburg 2-3 November ? Vodaworld Midrand

Official Media Partners of the IMC Conference:

Adlip.com, Africa.com , Biz Takeouts, Biz Community , Juice Content, Marketing Update, Omni Vision, TheMarketingSite.com , The Red Zone and World Wide Creative

Official Travel Partner:

Kulula.com

29 May 2015 11:43

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