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Irvine Partners Press Office

Founded in 2010, Irvine Partners is a full-service public relations and integrated marketing agency with offices in London, Cape Town, Johannesburg, Nairobi and Lagos.

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Geneva Fintech Association (GFA), MENA Fintech Association (MFTA) ink partnership deal to promote inter-regional growth

Geneva Fintech Association (GFA), MENA Fintech Association (MFTA) ink partnership deal to promote inter-regional growth

At the Abu Dhabi Fintech Festival, which took place in Abu Dhabi, UAE, from 21 - 23 October 2019, the Geneva Fintech Association and MENA Fintech Association signed a Memorandum of Understanding (MOU). 8 Nov 2019 Read more

Tourism entrepreneurs from across South Africa shine in Airbnb's Faces of Tourism Exhibition

Tourism entrepreneurs from across South Africa shine in Airbnb's Faces of Tourism Exhibition

Tourism is being touted as a key factor in economic growth and a crucial driver of job creation. Airbnb hosts a photographic exhibition that shines a light on unlikely entrepreneurs that are creating opportunities for themselves in the tourism industry 6 Nov 2019 Read more

Long live... you! Healthy habits that could add years to your life

Long live... you! Healthy habits that could add years to your life

The first person to live to be 1000 years old is alive today. 14 Oct 2019 Read more

Conservation = tourism = jobs

Conservation = tourism = jobs

There is no doubt about the strong link between tourism and conservation. Many countries are taking advantage of wildlife tourism to help protect endangered species. But what about the corollary? As more and more species become endangered, this poses not only a threat to our natural ecosystem, but to the benefits of tourism, including economic upliftment. 23 Sep 2019 Read more

For the culture or from the culture?

For the culture or from the culture?

Every marketer's dream is to be able to influence pop culture or ride the wave and turn it into a thriving social campaign. If a brand can recognise the right opportunity at the right time, the effects can be immense. 13 Sep 2019 Read more

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