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South Africa

Results for Playbook

News

As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse
Marketing & Media
The rise of the new maestros: The challenger brands

Lebo Madiba 2 days

Boost your sales force with e-learning
Retail
Boost your sales force with e-learning

18 Apr 2024

Dove launches The Code campaign, vowing to reject AI distortion of women's images
Marketing & Media
Dove launches The Code campaign, vowing to reject AI distortion of women's images

Karabo Ledwaba 17 Apr 2024

Everlytic launches new playbook for email marketing success
Marketing & Media
Everlytic launches new playbook for email marketing success

Issued by Everlytic 22 Mar 2024

Marketing & Media
Unlocking the Power of Gen Z: A Crucial Element in Modern Marketing Strategies

Issued by Penquin 4 Dec 2023

As retailers embrace generative AI, lack of data strategy presents challenges
Retail
As retailers embrace generative AI, lack of data strategy presents challenges

19 Mar 2024

5 reasons why good coffee equals good business
Retail
5 reasons why good coffee equals good business

Iain Evans 23 Feb 2024

Retail is in the midst of the biggest technology paradigm shift
Retail
Retail is in the midst of the biggest technology paradigm shift

Peter Ludi 1 Feb 2024

Image source: Dmitriy Shironosov –
Legal
How to navigate power imbalances in contract negotiations

31 Jan 2024

Image supplied.
Marketing & Media
Dawn Rowlands and Greg Benatar to speak at WOO's first Africa event

29 Jan 2024

Motherland OMNi brand experience manager Molly Xulu on mastering the evolving media landscape
Marketing & Media
Motherland OMNi brand experience manager Molly Xulu on mastering the evolving media landscape

Issued by Motherland OMNi 22 Jan 2024

#BizTrends2024: Jordan Major - Finding the humorous side to a turbulent year ahead
Marketing & Media
#BizTrends2024: Jordan Major - Finding the humorous side to a turbulent year ahead

Jordan Major, Issued by RAPT Creative Agency 8 Jan 2024

Source: © 123rf Understanding and engaging with Gen Z is an essential element of a robust marketing strategy says Keleabetsoe Rammopo from Penquin
Marketing & Media
Gen Z: Essential for a robust marketing strategy

Keleabetsoe Rammopo 18 Dec 2023

Source:
Marketing & Media
Rupert Murdoch's empire was built on a shrewd understanding of how media and power work

Bruce Drushel 2 Nov 2023

Festive season frenzy: How to activate brand awareness this Black Friday and beyond
Marketing & Media
Festive season frenzy: How to activate brand awareness this Black Friday and beyond

Issued by Tradeway 1 Nov 2023

Source: © Mikhail Nilov SA's over 55s group is gaining significance, but brands are no longer interested in them says UCT Liberty Institute of Strategic Marketing's Forerunners Report
Marketing & Media
SA's over 55s: Redefining aging and reshaping consumer behaviour

20 Oct 2023

Image supplied. The role of media monitoring in the upcoming elections is vital says Lordwish Langa, MD of CLIPTrack Media Coverage
Marketing & Media
The vital role of media monitoring in the upcoming elections

Lordwish Langa 3 Oct 2023

Paradigm Shift: Why we need to see early learning centres as social enterprises that deliver triple impact
Education
Paradigm Shift: Why we need to see early learning centres as social enterprises that deliver triple impact

Tracey Chambers, Issued by Soapbox Communications 20 Jul 2023

Source: ©123rf An inaugural report has found that LGBTQ+ visibility in advertising is insufficient
Marketing & Media
World first LGBTQ+ representation in advertising Index launched

4 Jul 2023

An "Out of This World" Augmented Reality maze for Savanna Premium Cider this Durban July
Retail
An "Out of This World" Augmented Reality maze for Savanna Premium Cider this Durban July

Issued by Heineken Beverages 30 Jun 2023

Source: © Freestocks The UN Sustainable Fashion Communication Playbook for fashion marketers and communicatros
Retail
UN Sustainable Fashion Communication Playbook launches for communicators

29 Jun 2023

Source: Reuters.
Finance
Stocks down, gold up as investors embrace safe havens after Russia mutiny

26 Jun 2023

Challengers to Watch 2023: Genki Forest
Marketing & Media
Challengers to Watch 2023: Genki Forest

Benjamin Cooper, Issued by eatbigfish 5 Jun 2023

#OrchidsandOnions: Canine Cuisine 'barks' at competitor in new ad
Marketing & Media
#OrchidsandOnions: Canine Cuisine 'barks' at competitor in new ad

Brendan Seery 8 May 2023

Getting up close and personal with your inner entrepreneur at Nedbank IMC 2023
Marketing & Media
Getting up close and personal with your inner entrepreneur at Nedbank IMC 2023

Issued by IMC Conference 13 Apr 2023

Source:
Marketing & Media
Grid Worldwide and Muti shortlisted at ADC Annual Awards

11 Apr 2023

Authentic Brands to buy Quiksilver, Billabong and Roxy owner Boardriders
Retail
Authentic Brands to buy Quiksilver, Billabong and Roxy owner Boardriders

5 Apr 2023

Source:
Marketing & Media
ChatGPT can help your email marketing strategy

David Lichtenstein 29 Mar 2023

Source © What 3 Words Lions will support more than 130 underrepresented members of the creative community and emerging talent with access to Cannes Lion
Marketing & Media
Inaugural Lions Scholarship to support more than 130 underrepresented young people

28 Feb 2023

Cybersecurity awareness is no longer a generic exercise for business
ICT
Cybersecurity awareness is no longer a generic exercise for business

Simeon Tassev 7 Feb 2023

#OrchidsandOnions: The scent of a good advertisement
Marketing & Media
#OrchidsandOnions: The scent of a good advertisement

Brendan Seery 17 Oct 2022

What can US businesses teach SA about inclusion at work?
HR & Management
What can US businesses teach SA about inclusion at work?

Issued by icandi CQ 23 Sep 2022

Bain's Whisky TVC - remastering a masterpiece
Marketing & Media
Bain's Whisky TVC - remastering a masterpiece

Issued by Hoorah Digital 15 Jul 2022

Image: Supplied
HR & Management
Maintaining productivity: Soft skills are hard at work

8 Sep 2022

Source: Bain's Whisky Bain’s Whisky #WhiskyRemastered TVC aims to reimagine Miriam Makeba‘s classic song, Pata Pata
Marketing & Media
#BehindtheCampaign: Bain's Whisky TVC - Remastering a masterpiece

31 Aug 2022

The state of independents - Play to win in the formal independent trade
Retail
The state of independents - Play to win in the formal independent trade

Issued by Trade Intelligence 27 Sep 2022

Africa driving a transformed economy: Day 2
Marketing & Media
Africa driving a transformed economy: Day 2

Issued by Topco Media 15 Aug 2022

Source: © KNILT Business growth strategies and technological developments are driving audience, advertising, and newsrooms at African news media companies.
Marketing & Media
Inma highlights African news media companies' growth

4 Aug 2022

Source:
Marketing & Media
TLM launches 'Meet the LinkedIn Member'

20 Jul 2022

Bright financial future forecast for Primedia with top appointments
Marketing & Media
Bright financial future forecast for Primedia with top appointments

Issued by Primedia Broadcasting 14 Jul 2022

New multi-factor authentication threat highlights SA's security negligence
ICT
New multi-factor authentication threat highlights SA's security negligence

Issued by Entersekt 7 Jul 2022

Image supplied: Shivani Pillay, marketing director at Michelin Tyres
Marketing & Media
#BehindtheSelfie: Shivani Pillay, marketing director for Michelin

Emily Stander 29 Jun 2022

Supplied. Stephanie Aboujaoude, senior area director of Marketing & Communications Middle East & Africa for Radisson Hotel Group, says the business of marketing has drastically changed
Marketing & Media
A new frontier for marketing

Stephanie Aboujaoude 29 Apr 2022

Genevieve Koolen, human resources director at SAP Africa
HR & Management
4 tips to ease the transition into Work 4.0

Genevieve Koolen 8 Apr 2022

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