It's our birthday and we'll give away free data if we want to!
On 1 October 2016, Columinate celebrated its eighth year as South Africa’s first full-service digital market research agency. We have a lot to thank the internet for; indeed, we exist because of the internet, so we conducted a survey to uncover people’s internet habits. We’ve compiled the findings in an e-book called Connected South Africans: the what, where and why.
This e-book is an eighth birthday gift, from Columinate, to anyone who may be interested in stats about online user behaviour. And, although there’s no such thing as a free lunch, you’re getting the e-book for nothing, because it’s our party and we can give away valuable data if we want to. We’re nice that way. You can download the e-book from our website or to request it.
If you like what you read and you still want more information on how all of these stats look for your specific brand or target market, contact us to request a quote for a customised report.
About the survey
Columinate conducted a survey with a representative sample of 2002 South Africans who have access to the internet. Respondents had to be at least 16 years old to complete the survey. We used our in-house research access panel to achieve the sample, with data collection taking place during August 2016. Please feel free to contact us for more technical information on how the research was conducted.
From 2008 to now
Over the last eight years Columinate has gone from zero to over 110 clients, from two people working from home to over 25 motivated professionals in two offices. In-between we’ve pioneered many firsts, we have won numerous awards, and we have forged many valuable partnerships. Since 2008, the business has essentially doubled in size every two years; a pace of growth which we continue to maintain today. We are sincerely grateful to all our clients and partners.
Founded in 2008, Columinate is a full-service, modern market research agency known for making Clever Simple. Using a range of cutting-edge methodologies, we help our clients to understand, satisfy and engage with their customers. We’re modern because we collect all our insights digitally – via consumers’ cellphones, tablets, laptops and PCs, all at their convenience. No awkward phone calls or shoulder taps. For more information, visit www.columinate.com or contact us on .
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The largest sample size for a single client project…We know!