Taking place on Sunday, 26 July 2015, approximately 50,000 participants took to the streets of Emmarentia, Johannesburg with three distances to be walked: the 5km and 8km fun walks and the 15km time trial route.
Walkers wanting to make the event a family affair could bring their four-legged friends along for the shorter 5km and 8km routes.
The proceedings kicked off at Marks Park Sports Club where employees from the established brand activation, event and entertainment company, Zinto Marketing Group (Zinto), joined together on the cold winter's morning and actively volunteered their time and support to raise awareness for people with Autism Spectrum Disorder (ASD). The company Rottweiler, Brutus, enjoyed the walk so much that he has already signed up for 2016!
Through its participation Zinto raised the flag for much-needed patient care and support for ASD.
"ASD patients form a minority of our society, they receive little help or attention, and therefore our acknowledgement and investment can make significant changes to their quality of life. As 'regular' citizens we often take normal day-to-day activities for granted and not much thought is given to those who may struggle with social skills, language abnormalities and behavioural differences," said Zinto's CEO, Michelle Combrinck.
Combrinck applauded 'Walk the Talk' for providing a health platform that fosters a culture of active citizenry through its involvement with organisations that promote and highlight the importance of numerous fundraising initiatives.
A percentage of the proceeds are donated to the participating charity groups to assist patients with treatment costs, aid potential patients with diagnosis as well as funding the development of healthcare support in South Africa.
For more information contact Michelle Combrinck of Zinto on 011 553 1000 or visit www.zinto.co.za