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Engagement Factory Press Office

We are Engagement Factory - a customer engagement agency to the core. We help our clients transform into true customer-centric organisations by combining strategy and insights, fuelled by creativity and technology.

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Why marketing automation is a critical enabler for digital transformation

Why marketing automation is a critical enabler for digital transformation

When it comes to digital transformation in marketing, we often see companies focus on technology first. They buy several software solutions and take the plunge without considering the technology's surrounding elements. A year later, we find that organisations have made little progress in business maturity or adoption level. 14 Apr 2021 Read more

4 tips for successful email campaigns

4 tips for successful email campaigns

7 Apr 2021 Read more

Nurture your way to success

Nurture your way to success

2020 has changed many things. This age of uncertainty has challenged the norm of how we work and how companies around the world operate. However, there are a few things that - thankfully - never change. Marketing automation is one of these things and has shown to be an important tool for businesses since its inception. 29 Mar 2021 Read more

Turning quantity into quality: A guide to conversion rate optimisation

Turning quantity into quality: A guide to conversion rate optimisation

Marketing is often a very unpredictable science as much as it is a corporate artform. Unlike salespeople, so many marketers today struggle to find methods, formulas and principles that work for every kind of lead, circumstance and piece of content. What worked yesterday is not really something guaranteed to work a week - or sometimes even an hour from now. 17 Mar 2021 Read more

5 demand generation trends for more customers

5 demand generation trends for more customers

Does the term inbound-omnichannel-lead-collaborative-content-strategy scare you? In marketing, there are so many buzzwords, trends, tactics and concepts that it's easy to get swept away by definitions. Sometimes, these words are even used interchangeably adding more and more confusion to the concept. 11 Mar 2021 Read more

Latest jobs at Engagement Factory

Studio Project Manager			Date posted: 19 Apr 15:21

City: Cape Town, Johannesburg Permanent Read more

Contact Engagement Factory

Tel: 083 643 8877
Email: moc.yrotcaftnemegagne@acirfahtuos
Website: www.engagementfactory.com