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Latest news

M&C Saatchi Group South Africa boosts direct marketing, loyalty and CRM offerings through Black&White
M&C Saatchi Group South Africa proudly announces the strategic expansion of its capabilities through Black&White, headed up by Kathryn McKay and Jane Smit, that will specialise in one-to-one marketing, including B2C, B2B, CRM and Loyalty. 30 Apr 2024 Read more

MTN Group appoints M&C Saatchi Abel and Group of Companies as its global marketing partner
MTN Group is delighted to announce the appointment of M&C Saatchi Abel and Group of Companies, a pan-African marketing services firm, as its new marketing services partner across all MTN Group operating companies, effective 1 January 2025. This partnership underscores our ongoing commitment to pioneering innovative and impactful marketing strategies across our diverse markets. 24 Apr 2024 Read more

Woolworths selects Connect as its media agency of choice
Local media agency Connect, an M&C Saatchi Group South Africa company, has been appointed as the media agency of choice for Woolworths. 16 Apr 2024 Read more

We Love Pure joins Sermo network to increase European reach
Brussels-based, trilingual new-style PR and communication agency We Love Pure joins Sermo, an independent global communications network founded by agency M&C Saatchi Talk, part of the M&C Saatchi Group, in 2009. By doing so, We Love Pure joins and contributes to a highly influential worldwide partnership of 11 independent communication agencies with a reach of 15 countries based on shared values, relationships, and attitudes. 8 Jun 2023 Read more

Razor PR wins 'Best Reputation work in EMEA' for third year running at EMEA Sabre Awards
Razor PR, the globally award-winning South African public relations and reputation management agency of M&C Saatchi Group, and its client Anglo American, took home the Diamond Sabre Award for Superior Achievement in Reputation Management at the ceremony held in Germany on Thursday. This is the third year running that Razor has won the top award for the best reputation management campaign in the EMEA region. 27 Mar 2023 Read more

Razor launches Public Affairs practice
Globally award-winning public relations and strategic communications agency Razor - a member of the M&C Saatchi Group South Africa - has announced the launch of a Public Affairs practice as it expands its core services to areas that enable a more modern view of reputation management. 22 Feb 2023 Read more

M&C Saatchi Group bags substantial accolades at the 2022 AdFocus Awards
The M&C Saatchi Group South Africa was shortlisted as finalists in four categories, with specialist agencies within the group being named winners in two award categories at the 2022 AdFocus Awards. 5 Dec 2022 Read more

Razor named Financial Mail AdFocus PR Agency of the Year for second year
The agency has had a highly successful 2022, having also been named African Agency of the Year and shortlisted as the World's Best Corporate Agency by Provoke. 1 Dec 2022 Read more

Connected creativity and radical collaboration underpin an exciting new chapter for M&C Saatchi Group South Africa
An expanded partnership leading the creative group of companies brings new skills and perspectives, amplifying strategic and data smarts, diversity and inclusion, operational agility and creative excellence. 21 Oct 2022 Read more

Razor revolutionises PR with global first in measurement
The Talkability Index brings business metrics to the fore, measuring the real power of brand conversations and earned media. 18 Oct 2022 Read more

Smart business in a tough economy: How 5 small words led the M&C Saatchi Group through the unexpected global pandemic
"We love a good problem." Five small words that underpin the M&C Saatchi Group's Smart Thinking proposition and drove its approach to work and strategy throughout the Covid-19 pandemic. Burger shares his insight into why these five small words are so powerful. 10 Aug 2022 Read more

Brands that establish emotional connections earn the right to own the heartland
In today's high-tech world of product parity, media proliferation and fickle brand loyalty, it has become increasingly difficult to win a majority share of the consumer's head and heart. Consumers are faced with a multitude of choices in every conceivable segment of the market. From cars to computers, appliances to apparel, fast food to fizzy drinks, the choices are endless - making price and product intrinsics difficult to discern. 22 Jul 2022 Read more

Brewing brands to be Africa fit
Africa's population is young and growing and the continent is being touted as the next big growth market for alcoholic beverages. But big brands hoping to tap into this growth must take a step back to make sure their messaging isn't being lost in the wake of Africa's cultural revolution, says Dylan Kruger, strategy partner at M&C Saatchi Abel, part of the M&C Saatchi Group South Africa. 8 Jul 2022 Read more

M&C Saatchi Abel's hot work rewarded at Creative Circle Ad of the Month awards
M&C Saatchi Abel continued a 12-year-long winning streak in the March & April 2022 Creative Circle Ad of the month awards with an agency first - taking 1st, 2nd, and 3rd place across a single category among other accolades on 26 May 2022. 5 Jul 2022 Read more

M&C Saatchi Group approaches mid-year mark with best in show from leadership across SA
As we approach the half-year mark for 2022, M&C Saatchi Group South Africa continues to highlight the smarts held in the Group with leaderships from across the its six agencies lending their insights and expertise to an array of awards taking place in South Africa and abroad. 17 Jun 2022 Read more

PepsiCo appoints M&C Saatchi Abel as lead agency
Advertising agency, M&C Saatchi Abel, has been appointed as lead agency across a portfolio of PepsiCo brands - including, Lay's, Liqui Fruit, and Weet-Bix. 9 Mar 2022 Read more

South African ad agency M&C Saatchi Abel recognised in Fast Company's 2020 World Changing Ideas Global Awards
Fast Company's World Changing Ideas Award recognises the best ideas from across industries that are changing the world for the better. M&C Saatchi Abel has been recognised in six categories including "Best World Changing Idea EMEA Region" for The Street Store. 8 May 2020 Read more

M&C Saatchi Abel celebrates its 10th birthday - a decade of brave dreams
2010 was a challenging time to start a new advertising agency in South Africa, with the local economy still coming to grips with the previous year's financial crisis. Some critics even said there were enough agencies in the market, and certainly no space for a bold new player. 25 Feb 2020 Read more

M&C Saatchi Abel supports SA survey on diversity in the industry
Diversity of thought is something that M&C Saatchi Abel believes in and pursues actively every day and so the agency has pledged its support for the SheSays Survey on Gender Representation, the first-ever look at gender diversity in the South African advertising and marketing sector. The agency is also the headline sponsor of the next SheSays event in Cape Town. 24 Feb 2020 Read more

M&C Saatchi Abel expresses its great sadness at losing the Heineken account
Following a closed two-way pitch between M&C Saatchi Abel and Publicis Machine, Heineken South Africa have globally-aligned with the Publicis Groupe. 13 Dec 2019 Read more


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Contact M&C Saatchi Abel

CAPE TOWN

Media Quarter
5th floor
Corner Somerset Road &
De Smit Street
De Waterkant,
8001

phone: +27 21 421 1024
fax: +27 21 418 5680

MIKE ABEL (FOUNDING PARTNER: CHIEF EXECUTIVE)
az.oc.lebaihctaascm@leba.ekim

JASON HARRISON (MD) az.oc.lebaihctaascm@nosirrah.nosaj




CONNECT

Media Quarter
5th floor
Corner Somerset Road &
De Smit Street
De Waterkant,
8001

phone: +27 21 421 1024
fax: +27 21 418 5680

MARTIN MACGREGOR az.oc.tcennocihctaascm@rogergcam.nitram

JOHANNESBURG

9 Eighth Street
Houghton
Gauteng
2198


phone: +27 11 268 6388
fax: +27 11 268 6381

JERRY MPUFANE (GROUP MD) az.oc.lebaihctaascm@enafupm.yrrej

JACQUES BURGER (CEO) az.oc.lebaihctaascm@regrub.seuqcaj

M&C SAATCHI AFRICA

Media Quarter
5th floor
Corner Somerset Road &
De Smit Street
De Waterkant,
8001

phone: +27 21 421 1024
fax: +27 21 418 5680

JASON CUMMING az.oc.lebaihctaascm@gnimmuc.nosaj