Digitas Liquorice is one of Africa’s leading digital marketing agencies specialising in a range of services from web, mobile, social media, CRM, content creation and search engine marketing. Are you a digital native who tweets and uses Facebook every day? Is creating beautiful content and building communities in your DNA? Do you take pride in customer service excellence? We seek an experienced and motivated team player with a passion for social media strategy, creative content creation and community management.
Clients approach Liquorice when they need the best mix of technical expertise, solid creative and design to help them achieve business objectives in a competitive marketplace.
Liquorice is looking for a kick-ass Social Media Manager to join their team.
The social media manager is the custodian for clients’ branded social media platforms (Facebook, Twitter, Instagram and more), and will take complete ownership of the social media product for a portfolio of brands.
Assist with research, creation, conception, and presentation of social media strategy and integrated marketing campaigns
Interpret and roll-out strategy and creative concepts
Communicate and coordinate with client service, production and strategy teams to ensure that social media strategy supports overall brand objectives
Conceptualise and write monthly content plans across social media platforms in line with social strategy, consumer insights and brand tone of voice
Develop fresh creative ideas in line with social media and content trends
Devise agile tactical executions based on breaking news and trending topics
Attend brand events and create real-time social media posts as and when required
Publish daily content posts in accordance with monthly plans
Review user comments and posts in a quick and timely manner
Respond to comments in order to foster a positive community and add value to the customer experience
Escalate complaints, queries and concerns to relevant stakeholders
Listening and reporting: turn conversations and customer feedback into actionable insights and client-facing reports
Experience and education:
Degree or diploma in journalism, communications or English, or a PR or corporate communications certificate
Minimum two and a half years of active community management on behalf of brands
Minimum two and a half years of online copywriting or social media writing experience
Excellent understanding of the social media marketing and related disciplines including content strategy, online video and influencer engagement
Excellent verbal, written and presentation skills
Healthy personal social media presence
Technical understanding of social networks’ design and functionality specs
Highly skilled in Microsoft Office, particularly PowerPoint
Proficiency and experience in social scheduling and listening tools
Ability to perform under pressure
Exceptional communication skills, accuracy and attention to detail
Positive attitude, solid people skills and a team player approach
A passion for constant learning and improvement, and a willingness to mentor and share skills with the rest of the team
Can establish rapport with client service, production, designers, developers and suppliers
Proactive, with strong initiative
Flexibility and willingness to work beyond 9am-5pm when duty calls
Great time management skills and an ability to multitask
Experience with brands on agency or client side in the retail, FMCG, alcohol and automotive sectors.
Written understanding of African languages.
Any through the line experience from strategy to implementation
Work hard, play hard attitude
Every detail oriented
A go-getter who always strives to deliver the best possible results
Have great work ethic and be prepared to go the extra mile - a real team player
Confident with a drive to succeed
Analytical thinking to review campaign results
Ability to work under pressure
If you are interested in applying for this great opportunity, please send your CV to using the reference, social media manager. Please do not send any additional documentation.
Please note we reserve the right to freeze or not hire in the role.
Should you not receive a response from us within three weeks of your application, unfortunately, your application has been unsuccessful.
Posted on 14 Sep 11:13
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